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Best Ways To Build and Monetize a Job Aggregator? 7 Business Models Beyond PPC

There are too many options on the market for recruiting software and tools for job searches. There are several options for filling positions, including job boards, websites for job searching, social media platforms, and employer branding and sourcing tools. We covered how to set up a job board in our earlier post. Today, we'll discuss the growth of job aggregators.

The technology used by job aggregators isn't cutting-edge. But the recruiting sector makes extensive use of them. Midway through the 2000s, job aggregators started to take the place of internet job boards. According to Smartjobboard, aggregators are used by 77% of job boards today to disseminate their jobs.

The Smart Job Board

A job aggregator should be built for commercial purposes. But you must choose a competitive business strategy for it to be lucrative.

Seven potential business plans for a job aggregator will be covered. Let's first examine the operation of job aggregators and identify where they are most vulnerable.

Job aggregators: How do they operate?

A job aggregator is a search engine like Google. It gathers positions from several employment boards. Any aggregator's main strengths are its data and sophisticated search capabilities.

You may copy jobs from career sites and job boards to your database to collect data for your job aggregator. XML feeds are offered by several job posting websites, which facilitate quicker job publication to aggregators.

SteelKiwi advises using Algolia and Elasticsearch for creating a search engine. Elasticsearch is an open-source programme that may be used to execute search operations on various data formats. If you want to avoid additional fees, this is a fantastic option. The monthly price for the cloud-based service Algolia is $35.

The issue with job aggregator websites

To connect the appropriate candidates with the appropriate positions is the primary goal of job aggregators and other tools for job search. However, job aggregators aren't very good at this. Despite the fact that job aggregators provide businesses with a vast number of prospects, few of those people end up being hired.

Millions of individuals seeking for jobs are shown job advertisements via job aggregators. And as a result, several unqualified applicants seek for positions.

One issue that job aggregator site sellers have is getting the incorrect applicants. The other is a lack of functionality that potential employees find appealing.

Pay-per-click models, in which businesses pay to promote their employment, are a common way for aggregators to generate revenue. In other words, job aggregators are designed with employers' requirements in mind. But what about job seekers' needs?

With so many openings on job boards, aggregators, and social networks, job seekers often feel overloaded. Despite the abundance of options, not all job searchers will profit from it.

How can a job aggregator website be made such that it benefits both companies and job seekers?

One of the biggest problems in the hiring sector is discovery. Employers and job searchers must have an easier time finding each other if you're going to create a successful job aggregator.

Three questions must be addressed by a successful company plan: What is the value to the customer? How will you generate income? How will you provide clients with value at a reasonable price?

Seven potential business plans for job aggregators will be discussed.

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